What if I told you that it’s perfectly okay to disconnect, unwind, and enjoy your personal time without feeling guilty? A friend of mine once taught me a valuable phrase: “We don’t save lives.” It’s a simple yet powerful reminder that we need to prioritize our well-being and embrace work-life balance. Understanding the ‘We Don’t […]
September 18, 2023
Once your perfect customer has been defined in detail, you have built a workflow, an experience, detailed the whole process and the different points of what they will experiment working with you, buying your product or coming to visit you, what’s next? I’ve heard many entrepreneurs say they are waiting for the perfect client, the […]
September 4, 2023
Have you ever considered not following your competitors on social media? It might seem counterintuitive but hear me out. By not following them, you’ll be able to focus on your own unique ideas and strategies without being influenced by their content. This can help you differentiate your brand and stand out in the market. Plus, […]
August 28, 2023
Have you ever had a problem with any purchase on Amazon? Have you contacted customer service or requested a return, simply because you got the product wrong?The return is immediate, and the refund within a week. Even though I’m pretty sure that in 90% of cases, the reason for the dissatisfaction is not their fault, […]
August 21, 2023
Perfectionism is a trait often praised, but it can turn into a double-edged sword when it comes to launching products or projects. While aiming for excellence is amazing, pursuing perfection can lead to missed opportunities, increased costs, and a lack of timely execution. Here are a few reasons why being a perfectionist sometimes delays progress […]
August 14, 2023
As an entrepreneur, it can be challenging to turn down new project opportunities, especially if they seem exciting and potentially profitable. I can definitely talk about that as I may have a new business idea every single day and people making suggestions about working together on a concept that they have or a product they […]
August 7, 2023
In the world of sales and marketing, it’s often said that simplicity is key. The idea that presenting customers with a limited set of options can help increase sales has been studied extensively, and it’s been found that providing too many choices can actually hinder the buying process. One popular approach to this is to […]
August 2, 2023
As business owners, let’s be real – all of us are dreaming about the same thing, free advertising. Here are some ideas..
April 21, 2023
Do you sometimes step out of your confort zone to get in touch with someone you don’t know but admire or really want to meet?2 weeks ago, I went to the DWP Congress, an event for professionals in the Wedding Industry. It was super interesting to analyze the concept of networking and to realize how building connections […]
April 3, 2023
This week we are talking about something I love so much, and you know it. Yes, LUXURY. Luxury is all about details. We have so many things to learn from the Luxury Industry, that we could write a book about it! But for now, let’s focus on 5 things we can definitely learn from it […]
March 10, 2023